Nike commissioned us to create a concept to celebrate its partnership with Lebron James and @famuathletics.
‘FAM5’ is a creative concept we coined that highlights the extensive talents of FAMU students/alumni. In this particular series, we merged the worlds of sport and school pride to spotlight some of the school’s prominent athletes and artists. The jerseys carry a meaning of its own, as they unify the various journeys of those that have come and gone. Scrill Davis